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5 Tips to Better Mobile Email Marketing

July 6, 2011 / Leave a comment

By 2013, more than one billion emails will be read on mobile devices — an increase of almost 25% in just a little over a year! In today’s increasingly mobile world, successful email marketing campaigns must be tailored to the plethora of mobile devices available in the marketplace, including Blackberry,...

Posted in Business Website Design, Email Marketing, Social Media Marketing, Web Marketing
Dynamic Content – Improving Local Search Marketing

June 8, 2011 / Leave a comment

A few years ago, the Internet experienced a video revolution. As broadband access expanded and more people began uploading content, video became an expected resource for consumers. Businesses could get more mileage out of television commercials and engage users by linking to video reviews of its products. A year ago,...

Posted in Business Website Design, Social Media Marketing, Web Marketing, Website Promotion

Tagged dynamic content, mobile advertising, mobile phone
Is Your Website A Lot Less Mobile Than You Think?

June 8, 2011 / Leave a comment

Any smartphone shopper who’s tried to take advantage of the mobile Web will nod incredulously with Google’s recent survey that found 79% of marketers still do not offer mobile-ready content. For consumers, that’s a real letdown. But marketer antipathy towards mobile shoppers isn’t the only reason the mobile Web sucks....

Posted in Business Website Design, Ecommerce, Social Media Marketing, Web Marketing, Website Promotion

Tagged mobile websites, smart phone, web marketing, web promotion, web sales
50% of SEO/PPC Engagements Fail – Learn Why

June 8, 2011 / Leave a comment

A few months ago, I tripped across a staggering (but believable) statistic: 50% of major B2B engagements fail to produce a positive ROI. The book cited three (I like it broken up into four, though) primary reasons for this: The service offered wasn’t capable of producing value. The client/customer/receiver of the...

Posted in Business Website Design, Email Marketing, Social Media Marketing, Web Marketing, Website Promotion

Tagged social media marketing, viral marketing, web advertising, web design, web marketing, web promotion
Usability- Things You Must Know

June 8, 2011 / Leave a comment

Having good structure and navigation with poor layout does not provide a bright future for your website or application. However, having good layout design with poor structure and navigation does not provide a future at all. Aesthetics is an important factor, but keep in mind that usability must be number one...

Posted in Business Website Design, Ecommerce, Email Marketing, Social Media Marketing, Web Marketing, Website Promotion

Tagged social media marketing, Usability, User Interface Design

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