1. 7 Top Email Marketing Tips for Valentine’s Day

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    1.    Use social media to help your campaign.  Yes, we just said customers are more tolerant of e-mail pitches. But an established social media presence will smooth and enhance the path to direct communication. “Facebook, Twitter, etcetera, are much more about the image of your brand,” says Krotz. “Use them...
  2. Branding & Links for Valentine’s Day

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    Valentine’s Day is the second most popular gift-giving holiday (behind Christmas), according to a recent survey by ORC International. More good news for marketers: Valentine’s Day falls on a Tuesday this year. This is a really good thing for online marketers considering you typically get better optimization with your ads on weekdays....
  3. 5 Easy Steps to Better Mobile Linkbuilding

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    Site owners want to link to content that is unique, innovative and unusual, and cutting-edge mobile sites can be just that. Break out of the mobile sites as duplicate content trap and follow these guidelines to possibly get more links to your mobile site than your desktop site. 1.  Don’t Put All...
  4. Get Siri & Her Friends To Talk Up Your Local Business in 3 Simple Steps

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    So what does it take to get voice-activated local search tools like Siri and Android’s Voice actions to like your local business? 1.  Ensure An Accurate & Complete Google Places Page We all know the importance that Google’s search engine plays in the traditional online and mobile search experience, and...

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