Keyword Research & Content Creation

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Not Only Broad Keywords While you do want to improve search results for broad keywords like these if you can, the competition can be very high. Plus, you’ll often find the actual business from broad keywords may not be as significant as you expect. In addition to traffic from broad keywords, we typically see traffic

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9 Things You’re Doing Wrong on Your Google Places Page

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1.  Use a post office box for your address I know it doesn’t make sense – this should be alright to do for businesses which do not have physical addresses, and you may even find some competitors doing it, but Google Places doesn’t like it. If you register a new listing with a P.O. box, you

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Improving Local Search Marketing With Dynamic Content

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A few years ago, the Internet experienced a video revolution. As broadband access expanded and more people began uploading content, video became an expected resource for consumers. Businesses could get more mileage out of television commercials and engage users by linking to video reviews of its products. A year ago, we saw evidence of small and

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Google Maps & Places – Manage Your Presence

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Below is an introduction to using Google’s provided tools to incentivize would-be customers or clients to stop by. It will get you started with managing your presence on Google Maps, but for the deeper cuts you might eventually want to refer to Google’s vast guide to Google Places. Did you know you can use Google Maps to promote

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Growing Your Business: 5 Tips From the Founder of Foursquare

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As founder of the Internet’s hottest startup, Foursquare, Dennis Crowley knows a thing or two about growing a small business.

Foursquare is a location-sharing mobile app that lets users check-in to venues, share that check-in with their friends and social media sites, and discover friends, tips, and popular places nearby. The startup launched one year ago, has attracted massive press coverage, and has grown to around 600,000 members.

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