Every business must compete for organic search traffic because the vast majority of all Internet traffic originates with search, and in particular, Google search. But getting to the top of search results, and staying there, is not so easy. The sheer volume of content added every day, makes it all the more important to use every possible
1. Welcome your visitors They came to your website for a reason, and that reason needs to be addressed pretty quickly. People don’t have a very long attention span, so it is important that you catch their interest; let them know that you understand their problem and that you can solve it for them. Make
Create Content! Being a participant in social web requires that you create content, and certain kinds of content at that. Regardless of your industry, to create buzz you need to educate or entertain your target market, and well executed content will make people want to share it. Improve the “Linkability” of your Content Having “static”
Whether you have a small team in a Mom & Pop or you’re coordinating content creation within a Fortune 100, the reasons for why a team member can’t contribute are pretty much universal. Here are the the 5 most common excuses that I have come across and how you can overcome them… Excuse: “I’m Out
People start web site redesign for many reasons. Sadly, sometimes it is hard to formulate the right reasons to start a complex project to overhaul your website. This is why the task is so hard – we know subconsciously that there is something wrong with the site, but have trouble putting it in words. Often
“Coplan Consulting is a student of the industry, and likes to keep up with what is current. They care about their work and always strives to deliver the best possible work for the client. I recommend Coplan Consulting A+!”
John Skinner – Network Administrator, Iostudio
“Just wonderful to work with, they explained everything to us and were very patient with me through this process. They were able to do everything we asked and it turned out great. I would like people to know that they are a real resource for designing web sites and I will refer all my friends and family to them. Thank you again.”
Garry Snyder – Easy DJ Productions
“He designed our company website and logo and our business has increased tremendously ever since.”
Emerson Polanco – The Polanco Group
“Yes the work is great. But it is the whole package that is important to me. And Coplan Consulting has that kind of work ethic. I will continue to utilize Coplan Consulting and I will continue to recommend it….life should always be this easy.”
Susan Ferris – Bohemia Group